The creative team at Distinct Identity takes pride in thoroughly understanding the needs of the clients and of the projects, be it residential, retail or commercial, in order to deliver innovative and relevant concepts.

Driven by the mantra, “Desire to inspire, one space at a time”, the team’s service is professional and personal, and the designs curated and inspirational. They strongly believe in maintaining clear communication throughout the entire design and renovation process, as well as ensuring absolute transparency with clients.

The firm is open to exploring different concepts and styles that suit the needs of each and every client. The team’s ability to balance bold design elements with subtle nuances of style and character helped the firm to gain a loyal following of homeowners from around the country. Previous clients have also provided positive feedback over the team’s willingness to go above and beyond in order to offer interesting design solutions to challenging layouts.

Year of establishment: 2010
Address: 12 Arumugam Road, #01-02, LTC Building B, Singapore 409958
Tel: 6846-0033
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Project 1: : Executive apartment in Hougang (1,474 sq ft)

This apartment exudes a Californian casual ambience with its well-lit and airy spaces that are defined by simple and clean lines. The palette of soft, neutral colours make for comfortable and inviting spaces, while the use of natural materials and textures such as rattan, wood and wool inject a relaxed, Boho feel to the home.

The team aims to deliver on their clients’ wish list, but also tap on their expertise to advise clients on the feasibility. In this case, the team advised the homeowner to swap the study and bar areas as a more enclosed space is more ideal for the study, while an open concept setting is more appropriate for the bar.

Instead of an island in the kitchen, the team proposed a peninsula at the end nearer to the living room that is better suited to the narrow space and which also doubles up as a breakfast counter while maintaining social interaction between the two spaces.

Project 2: HDB Maisonette in Hougang (1,593 sq ft)

The homeowners sought Distinct Identity’s help in coming up with a design that can accommodate their distinct personalities and eclectic tastes in a cohesive manner. They happen to be fans of black-and-white colonial homes, which the design team used to great advantage in terms of balancing the overall look of the interior with various statement pieces.

An eye-catching wall mural in the living room depicts traveller’s palms that transport you to the colonial era. This is complemented by a neutral white sofa and leather chaise. Wires are cleverly concealed in ceiling panels reminiscent of timber beams found in colonial homes. Diagonally-laid black-and-white checkered floor tiles in the balcony reinforce the theme while conveying a sense of depth.

Blue walls around the kitchen area derive their colour from a painting and provide the home with a pop of colour to brighten up the predominantly black, white and gold interior. This blue accent is continued in the custom-made suar wood dining table with a blue resin centrepiece.

Project 3: Three-bedroom condominium at Ocean Drive (1,755 sq ft)

The client is a lady in her 50s who shares the home with her helper and dog. She wanted her home to be luxurious and spared no expense in investing in high-end, high quality furniture pieces and materials, such as a dining table and chairs from XZQT and a coffee table from Marquis.

The renovation scope involved hacking of the kitchen wall in order to reconfigure it into a wet-and-dry kitchen with an island, as well as false ceiling, tiling and carpentry works. New lighting fixtures were also introduced. Materials such as marble-look porcelain tiles for the living room feature wall and large format tiles for the bathroom further convey a sense of luxury.