9 Best Kitchen Towels in Singapore

If you’ve scrolled through TikTok lately, you’ve probably seen cleaning videos featuring neon pink kitchen paper towels, dramatic black rolls, and even “calorie light” towels promising to soak up excess oil.

But does colour or branding actually matter — or is it all just for show? And with supermarket shelves overflowing with choices — from house brands to premium “oil-absorbing” options — how do you know which kitchen towel is best for your home?

Meadows Home Kitchen Towel, $4.95 for 4 rolls x 60 sheets

Best for: Customising every clean-up

Meadows Home Kitchen Towel is the secret weapon for anyone who wants to stretch their dollar without sacrificing quality. This house brand, which can be found at Cold Storage and Giant, is known for its thick, absorbent sheets that tackle spills, splatters, and greasy countertops with ease.

One standout feature of the Meadows Home Kitchen Towel is its convenient “pick a size” design. Instead of tearing off a full sheet every time, you can easily select a smaller or larger piece depending on the task at hand. Need just a little towel to dab up a spill or wipe a child’s hands? Tear off a half-sheet. Tackling a bigger mess or drying a batch of washed veggies? Go for a full sheet or more.

This flexibility means you use only what you need, helping each roll last longer and reducing waste — great for both your wallet and the environment.

Back to top

Scott Multi-Purpose Kitchen Towel, $6.06 for 8 rolls x 55 sheets

Best for: Families who need a tough, all-purpose towel that’s also safe for food.

Scott’s reputation for strength and absorbency is well-earned. These towels are made from 100% virgin fiber and are HACCP (Hazard Analysis and Critical Control Points) certified, making them a top pick for food prep and heavy-duty cleaning.

Whether you’re blotting oil from fried chicken or wiping down sticky surfaces, these 2-ply Scott towels stay strong even when wet — making kitchen clean-ups faster and easier.

Back to top

PurSoft Food Safe Kitchen Towel, $4.95 for 3 packs x 200 sheets

Best for: Health-conscious home cooks who want food-safe, ultra-absorbent towels.

If you’ve ever caught your mum dabbing oily food with tissue — only to find bits of paper left behind (true story!) — PurSoft’s Kitchen Towel Soft Pack is here to save the day.

Thanks to advanced embossing technology, these 1-ply towels soak up oil and water in seconds, leaving food crisp and clean with zero residue. Made from 100% food-grade material and free from optical brightening agents, they’re suitable for everything from drying produce and covering dough to patting down fried foods.

And if you’re someone who just can’t tear a perfect sheet along the dotted lines, this soft pack is a total game changer. No more wrestling with rolls — just pull out one sheet at a time, no tearing required.

With 200 sheets per pack (that’s more than three regular rolls!), you’ll always have plenty on hand for any kitchen task. Soft yet sturdy, PurSoft is a favourite for parents, home cooks, and anyone who wants a little extra peace of mind — and a lot less kitchen frustration.

Back to top

Cloversoft Unbleached Bamboo Kitchen & Hand Towel, $4.54 for 160 sheets

Best for: Eco-friendly homes looking for a gentle, sustainable option.

For folks who enjoy having guests over and want to subtly show off your good taste, Cloversoft Unbleached Bamboo Kitchen Towels are an affordable way to impress — because nothing screams “atas” quite like branded, eco-friendly tissues on your countertop.

Made from 100% natural and unbleached bamboo, these towels are not only super soft and strong, but also boast high absorbency so you use less with every clean-up.

Cloversoft towels are total chemical-free, chlorine-free, BPA-free, and have a low pollen count, making them a smart choice for anyone with allergies or sensitive skin. They’re also antimicrobial and FDA approved — so you can confidently use them for food prep or serving.

And here’s the feel-good bonus: for every pack purchased, Cloversoft donates a portion of the proceeds to save polar bears. So you’re not just cleaning up — you’re helping save the planet, one sheet at a time.

Back to top

Beautex Kitchen Towel, $5 for 6 rolls x 70 sheets

Best for: Practical and budget-conscious families who want fuss-free, everyday reliability.

The Beautex Kitchen Towel is the go-to for practical households who want reliable performance without the premium price tag. Each roll is generously packed with more sheets than many competitors, so you get more mileage out of every pack — a real win for busy kitchens and large families.

With its 2-ply construction, Beautex delivers consistent quality and value, making it a smart, fuss-free choice for everyday cleaning and meal prep. If you want a towel that keeps up with your daily routines and helps stretch your dollar, Beautex is a classic Singaporean favourite.

Back to top

Vinda Deluxe Kitchen Towel, $6.10 for 8 rolls x 80 sheets

Best for: Anyone who struggles with tearing sheets and wants a kitchen towel that’s extra strong, safe, and leaves no bits behind.

Tired of kitchen towels that shred or leave annoying tissue bits on your food? The Vinda Deluxe Kitchen Towel is made for you. Thanks to its unique knitted fibre technology, each sheet is extra strong and holds together even when wet — so you get a clean swipe every time, no matter how rushed or distracted you are.

Certified food safe, Vinda Deluxe can absorb everything from patting dry produce to soaking up oil after frying, all without worrying about residue. With 80 sheets per pack and a reputation for reliability, it’s a top pick for Singaporean households that value strength, cleanliness, and minimal oil on their food.

Back to top

White Magic Eco Cloth Kitchen Towel, $9.90 per cloth

Best for: Eco-conscious cooks ready to ditch disposables.

At $15.90, the White Magic Eco Cloth Kitchen may seem like a splurge, but it’s built to outlast and outperform regular kitchen towels by a mile. Made with innovative charcoal yarn, this cloth actively inhibits bacterial growth and eliminates smelly odours, keeping your kitchen fresh and hygienic.

Unlike disposable towels, it’s designed to withstand up to 500 machine washes — compare that to how many rolls you’d burn through in the same time, and you’ll see serious savings for both your wallet and the planet.

The double reinforced edging means it won’t fray or fall apart, even with heavy use. Just wash it regularly and it’ll keep performing, replacing hundreds of rolls of paper towels over its lifetime. The charcoal yarn not only keeps bacteria at bay but also helps prevent contamination on food prep surfaces, making it a smart, safe choice for health-conscious households.

If those tired of constantly buying disposables and want a kitchen cloth that’s sustainable, effective, and odour-resistant, White Magic Eco Cloth Kitchen is a worthy investment that pays off in the long run.

Back to top

SHEIN Washable Absorbent Paper Towels, $4.25 for 200 sheets

Best for: SHEIN shoppers who are already carting out and want to try something new they keep seeing on Chinese TikTok.

If you’re someone who loves discovering viral cleaning hacks and trending products on Chinese TikTok, this 200-pack is a fun, affordable add-on for your next SHEIN haul. These ultra-fine towels are lightweight, absorbent, and perfect for wiping anything. Their multi-purpose nature means you can use them for quick messes and toss them out — or choose to keep them for a few more spills, simply rinse to clean.

At this price, it’s a low-risk way to experiment with a product that’s been making waves online, and you’ll always have a stash handy for surprise spills or last-minute gatherings. If you’re curious about what’s trending in Chinese kitchens and want to see what the hype is about, these towels are a playful, practical pick to drop into your cart before you check out. Besides, the random cute patterns add a playful touch, so what’s not to love?

Back to top

Wall Hanging Kitchen Towel, $8 for a pack of 200 sheets

Best for: Anyone who wants a space-saving, fuss-free kitchen towel that’s strong, absorbent, and always within reach.

This wall-hanging kitchen towel is a practical upgrade for busy kitchens — just hang it up and grab a sheet whenever you need! Each pack contains 200 sheets of soft, smooth 2-ply kitchen paper made from quality wood pulp, delivering both oil and water absorption for everything from wiping counters to cleaning up after cooking. The 3D embossed design means each sheet is flexible, thick, and leaves no trace after wiping, so you can confidently use it for drying hands, wrapping food, or even cleaning up after pets.

What sets this towel apart is its convenience: the wall-hanging format saves precious counter space, and the easy-tear sheets mean you can pull and go — no need to fiddle with rolls or struggle with messy perforations.

Back to top

Why absorbency should be your top priority

Forget the hype: the most important feature of any kitchen towel is absorbency.

Whether you’re mopping up a curry spill or drying freshly washed veggies, a towel’s ability to soak up liquid quickly and efficiently is what makes it indispensable. Thicker, multi-ply towels tend to be more absorbent, but the secret is also in the fibre structure — look for tightly packed fibres and embossed patterns that create more surface area for liquid to cling to.

What makes a kitchen towel absorbent?

• Material: 100% virgin pulp or cotton towels are generally more absorbent and durable.
• Thickness & Ply: Multi-ply and thicker towels absorb more, but don’t assume the heaviest towel is always best — gaps between fibres are what really hold the liquid.
• Embossing: Patterns pressed into the towel increase surface area, boosting both water and oil absorption.
• Brand Technology: Some towels, like calorie-absorbing options, claim to soak up excess oil from fried foods — great for health-conscious cooks.

What does “ply” mean in kitchen towels — and does it matter?

When you’re standing in the supermarket aisle or scrolling online, you’ll notice kitchen towels labelled as 1-ply, 2-ply, or even 3-ply. But what does “ply” actually mean, and should you care?

Ply refers to the number of layers that make up each sheet of the kitchen towel. Generally, the more plies, the thicker and more absorbent the towel will be. Here’s a quick breakdown:

• 1-ply: Single layer — best for light cleaning and quick wipe-ups, but less absorbent.
• 2-ply: Two layers — offers a good balance of absorbency and strength for everyday kitchen tasks.
• 3-ply: Three layers — super absorbent and durable, ideal for big spills, greasy messes, and heavy-duty cleaning.

If you’re after maximum absorbency and strength (especially for oil or large spills), go for a 3-ply towel. For everyday use and lighter tasks, 2-ply towels often provide the best value. And if you’re only wiping up small splashes, 1-ply can do the trick — but you might end up using more sheets.

Higher ply doesn’t always mean better quality, but it’s a good indicator of how much liquid the towel can handle before falling apart. Always check for ply when picking your next kitchen towel!

Do colours make a difference?

While TikTok trends have made pink and black towels popular for their aesthetics, the colour itself doesn’t affect absorbency.

However, in professional kitchens, colour-coding can help prevent cross-contamination (e.g., red for raw meat, blue for seafood). At home, colourful towels can brighten your kitchen, or make it look more luxe.

Best kitchen towel hacks

Looking to get more out of your kitchen towels? Whether you want to speed up cleaning, keep your kitchen organised, or just impress your mum, these TikTok-inspired kitchen towel hacks will change the way you use this everyday essential. Check out these clever tricks:

Disposable vs reusable kitchen towels: Which is better?

Disposable towels are unbeatable for hygiene and convenience, especially when handling raw foods. Reusable towels are more eco-friendly and cost-effective over time, provided you wash them regularly!

Back to top