Check out: Essential oils store Young Living has a new and refreshing retail space

Buying essential oils at Young Living's retail showroom used to be a pain. The popular wellness brand had a retail-cum-office space in Bugis Junction, but it was small with no waiting area, and so crowded that customers had to stand around and wait up to two hours before collecting their purchases.

But you might just wish the wait was longer now at its new premises inTripleOne Somerset because it's gotten a complete makeover. Even before you enter the showroom you're greeted by an oversized wall of live plants. Inside, it looks like a candy story with the essential oils displayed on individual stands like rows of sweets.

Country manager Karen Cornejo says the new space had to meet three criteria: improve visitor flow; enhance brand messaging and improve operations efficiency.

Interior design firm ID21 was tasked with designing the new 7,800 sq ft space. It also made the space more interactive as you're free to sniff and browse before buying.

A bigger reception counter also means that more orders and collections can be processed quicker and more efficiently. There are a lot more seating options, and instead of having to wait two hours, collection time is only 20 minutes.

The material palette for this showroom is designed around the brand's Seed to Seal philosophy: wood, cement, greenery, stone and metal.

ID21 managing director Janet Ong says: "Through this project with Young Living, we were able to not just envision the space down to its visual identity of the retail display, but also apply design thinking to reinvent the company's work process."

Visit Young Living at 111 Somerset Road, 05-06/07, TripleOne Somerset

Written by Tay Suan Chiang for The Business Times